Phos Site's 5 Pillars

The Foundation of Our Company

We want to be transparent about our core values. These core pillars direct our business and our approach to web design.


The Core Pillars

  1. Websites should be clear and concise.
  2. Websites should be designed for the least of these.
  3. Quality > Simplicity > Complexity.
  4. Wealth gained slowly does not dwindle.
  5. Every dollar is an opportunity to bless two people.

Websites should be clear and concise.

All websites either display or store information. Good user experience allows storage/retrival of information with minimal resistance. Muddied interfaces & fluff are significant sources of resistance. Websites should be clear & concise.

Websites should be designed for the least of these.

Not everyone is blesed with good eyesight, high-speed internet access, etc. Good user experience should be good for all. Websites should be designed for the least of these.

Quality > Simplicity > Complexity.

Websites are the first communication that visitors see. Low-quality websites communicate low-quality organizations. Quality should be the first priority. Simple websites support making clear, concise, and accessible websites more than complex ones. However, quality shouldn't be sacraficed for simplicity. Quality > simplicity > complexity.

Wealth gained slowly does not dwindle.

Shortcuts sacrafice quality and user experience for quick gains. This will degrade the longevity of the website and ultimately our business. Quick gains lead to quick losses. Slow wealth allows for better desicions leading to higher quality websites. Wealth gained slowly won't dwindle.

Every dollar is an opportunity to bless two people.

Blessing someone with high-quality goods and services yields us green papers. We can then use these green papers to bless someone else. Every dollar is an opportunity to bless two people.